Personal Care
Consumers are increasingly concerned with the environmental impact of packaging, with many studies indicating preferences for less plastic, more recycled content, and more recyclable packaging formats.
Brands and retailers also continue to pursue goals around plastic and packaging reduction, increased recyclability, and the use of more recycled content in packaging.
Personal Care Portfolio Benefits
Our packaging portfolio for the personal care market includes formats for grooming, oral care, hair care, lip care, body care, and more.
Our solutions are designed to create differentiation and consumer engagement through innovative structural and graphic design while protecting the product from contamination, spoilage, and damage.
Our portfolio for the personal care market addresses these needs and more, with a wide range of formats that offer benefits including:
Plastic Reduction
Plastic reduction or elimination, even in more challenging formats such as blister packs
Designed for Recyclability
Packaging designed for recyclability and/or that uses recycled materials
Consumer Convenience
Enhanced consumer convenience via easy-to-open features and tamper-evident pack
Consumer Engagement
Interactive elements such as augmented reality that can drive consumer engagement
Print Enhancements
Beautiful graphic designs and eye-catching print enhancements including metallic inks and 3D effects
Structural Design
Innovative structural design
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Featured Product Innovation
Inspira Cosmetics Innovates Product Packaging with Hemp-Based Alternative
Partnering with Graphic Packaging International enabled Inspira Cosmetics to further its sustainability goals by transitioning to a paper-based packaging solution partially derived from natural hemp fibers.
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Featured Personal Care Packaging Materials
Bleached Paperboard
Bleached paperboard is made from 100 percent wood-based fiber, with a bright, white surface that delivers an excellent print performance.
Pouch and Sachet Materials
We offer a comprehensive range of plastic films and fiber-based materials for sachets, pouches, and flow wrapping.
Leaflets and Packaging Inserts
Leaflets and packaging inserts provide all the necessary information to support the end user with information for correct product use.
the finishing touch
Featured Personal Care Packaging Finishes and Enhancements
Folding Cartons with Windows
Consumers love to see a product before they buy it, whether it’s to check the freshness of a salad, the vibrancy of a design, the quality of the material, etc. Incorporating windows into a carton is an ideal way to allow the consumer to see the product, while still protecting the contents.
Promotional Packaging
Promotional packaging can be a great way to increase brand awareness, drive consumer engagement, achieve differentiation, and drive sales.
Seasonal Calendars
Seasonal calendars are a great way to spread holiday cheer.
Cast & Cure Finishing
Create striking holographic effects to create differentiation and impact on the retail shelf.
Shaped Cartons
Our shaped cartons employ attractive structural designs and stunning print effects to create differentiation, premiumization, and consumer engagement.
Complex Gluing Solutions for Packaging
Complex gluing applications can transform a flat blank into an attractive and innovative structure, helping to create on-shelf differentiation.