Pushing the Limits.
Made Possible.
Our holistic, design-thinking approach allows us to work closely with you to challenge the what ifs and what could bes—bringing innovation to the market at speed and in a manner that will enable your success while also benefiting your consumers.
Delivering Real World Results
Innovation is only helpful if it works for your business long-term. We strive to create unprecedented solutions that solve today’s real-life problems and pave the way for tomorrow’s biggest opportunities—in a feasible, cost-effective way.
Let Your Imagination Run Wild
We believe in the power and potential of paperboard, and let it fuel our never-ending pursuit of newer, better packaging solutions.
Together We Make a Difference
No idea is too small to have an impact. We work closely with our customers to transform seemingly simple ideas into viable solutions for people and planet.
Shaping the World Around Us
Our paperboard consumer packaging solutions have been utilized by countless brands across the globe. Each product we create is the culmination of innovative thinking and dedication to creating a more sustainable world.
FUTURE-READY PACKAGING
From Ideation to Commercialization
We continuously optimize the innovation process to bring consumer packaging solutions to life faster and more efficiently—following a global framework. It starts with the consumer and market insights. Our designers begin with the end in mind. They consider not just the consumer experience but Design for the Environment (DfE) principles, the supply chain, operational demands of high-volume production, and the machinery design and deployment.
Cutting Single-Use Plastic with Rhug Estate Organic Farm
Rhug Estate Organic Farm partnered with Graphic Packaging to transition to recyclable packaging for its organic fresh meat range. The results were an elevated customer experience, reduced environmental impact, and increased overall performance.
“We are committed to producing sustainable products across our territories that eliminate waste and develop a circular economy. We know that the most valuable change to reduce plastic waste occurs when bottlers and packaging producers work together in partnership, and we look forward to partnering with Graphic Packaging on this sustainable packaging for years to come.”
Co-Owner, Liberty Coca-Cola Beverages
INNOVATION
The Next Big Idea Could Start with You
Real-life examples lead to real solutions. Tell us about a problem you want to solve or a product you want to create, and let’s get to work.
resources
Explore Innovation in Action
Dive into our resources and explore real-life examples of how together, with our customers, we’re pushing the limits.
Case Study
Colgate Swaps Plastic Packaging for Recyclable, Space-Saving, Paperboard Design
March 18, 2024
As part of Colgate’s commitment to sustainable packaging, the company partnered with us to replace the traditional secondary packaging for its Max White Ultimate toothpaste.
Case Study
Oedipus Brewing Introduces Eye-Catching Clip-Style Multipack
April 8, 2024
See how Oedipus Brewing partnered with us to create a unique, eye-catching multipack for its popular Mannenliefde beer.
Innovation Highlight
BETTERGUARDS Partnered With Us To Develop Packaging for Its Breakthrough Sports Technology
January 31, 2024
Sports technology innovator BETTERGUARDS partnered with us to develop a bespoke paperboard packaging solution for its breakthrough new product.
Innovation Highlight
Royal House Coffee Switches to More Sustainable Hot Cup Solution
June 27, 2023
Royal House Coffee switches to Hold&Go™ post-consumer recycled fiber (PCF) insulated paper hot cups to support their sustainability goals.